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TikTok Ads News

TikTok advertising: Smart+, TikTok Shop, creator tools, measurement and the regulatory story that hangs over the platform in the US and Europe.

Related: Social Media Advertising News · Meta Ads News

TikTok Smart+ performance dashboard showing creator applying makeup, click-through bar chart over 28 days, 51.2K median views in top 20%, 78.14% completion rate on dark background.

TikTok adds Auto-select tool to identify top-performing ad creative

2026-01-22
TikTok logo in cyan, magenta, and white on a black smartphone screen in low light.

TikTok Shop moves into high-end luxury goods

2025-12-22
Two smiling friends embrace in front of shimmering silver curtain strands.

TikTok launches Foundry for venture-backed brands

2025-11-27
Hand holding smartphone displaying vibrant TikTok logo in pink, white, and cyan on black screen.

TikTok Shop tops $19 billion in Q3 global sales

2025-11-17
The TikTok logo in vibrant red, white, and cyan, glowing on a dark phone screen against a brick wall

TikTok and iHeartMedia launch a podcast network

2025-11-10
TikTok logo displayed on a smartphone screen placed on a colorful backlit keyboard, highlighting social media and technology themes.

Trump signs order approving $14B TikTok U.S. deal

2025-09-29
TikTok logo in white, cyan, and pink displayed on a smartphone screen held in hand against a dark background.

U.S. and China agree on framework deal to avoid TikTok ban

2025-09-16
TikTok logo displayed on a smartphone screen, held in a person's hand against a blurred background.

TikTok to automate Shop ads with AI-powered GMV Max

2025-08-28
TikTok logo displayed on a slanted phone against a dark, brick-like wall background.

TikTok Europe revenue grew 38% to $6.3B in 2024

2025-08-26
Close-up of the TikTok logo on a smartphone screen with a blue “Open” button display

TikTok Expands Creator Monetization with “TikTok Go”

2025-08-11
TikTok logo displayed on a smartphone screen held in hand, set against a bright background with window reflections.

TikTok tests ‘Engaged Session’ to track user activity beyond the app

2025-08-05
Hand holding a smartphone displaying the TikTok logo on a black screen with neon blue and red streaks, plant blurred in the background.

TikTok expands push into search ads

2025-07-28
TikTok logo on a smartphone screen with a black background, resting on an illuminated keyboard with Cyrillic characters.

TikTok to launch new app for U.S. market ahead of planned sale

2025-07-07
Two smartphones display TikTok's logo and official profile, with dark mode enabled, resting on a beige blanket near a potted plant.

TikTok expands Symphony AI suite with a new image-to-video feature

2025-06-17
Smartphone screen with bold, slanted "TikTok Shop" text in TikTok pink and aqua, TikTok logo on sleek black background.

TikTok Shop sales surge 120% year-over-year in the U.S.

2025-06-16
Hand holding a smartphone displaying the TikTok logo with bold neon colors on a black screen, representing social media branding.

TikTok hits over 30 million monthly users in the UK

2025-06-10
Hand interacting with TikTok Ad Assistant on smartphone screen, surrounded by colorful icons and analytics-themed graphics.

TikTok launches AI-powered ‘Ad Assistant’ for campaign management

2025-06-04
Small Biz Fest banner with bold black text, star accents, TikTok logo, and pink-to-blue gradient background promoting small business.

TikTok offers $1 million in ad credits to support U.S. small businesses

2025-05-12
TikTok logo on a black signboard with red, blue, and white accents, set against a modern building background with geometric blue and white patterns.

TikTok adds new tools to ‘Pulse Core’ to give brands more placement options

2025-05-08
Smartphone with TikTok logo on a black screen placed on a wooden surface, highlighting the app’s branding and mobile interface.

TikTok tests new ‘Reviews’ tab directly in video comments section

2025-04-16

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