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TikTok Ads News

TikTok advertising: Smart+, TikTok Shop, creator tools, measurement and the regulatory story that hangs over the platform in the US and Europe.

Related: Social Media Advertising News · Meta Ads News

Hand holding a smartphone displaying the TikTok logo on a black screen, with app icons visible at the bottom, against a dark background.

TikTok expands Smart+ catalog ads to website and app campaigns

2025-03-26
A smartphone with the TikTok logo displayed on its screen rests on a wooden surface, showing the app's signature black background and neon logo.

TikTok Live made $1.7B globally in one quarter of 2023

2025-03-04
A hand holds a smartphone displaying the TikTok logo on a black screen, with a blurred staircase and railing in the background.

TikTok is replacing Creator Marketplace with AI-powered TikTok One

2025-02-28
A laptop screen displays TikTok’s desktop interface, showing a video of a woman holding sandals, with navigation and engagement icons visible.

TikTok updates desktop layout with vertical navigation bar

2025-02-28
Modern Lidl supermarket with a glass facade, large Lidl logo, and accessible parking under a clear blue sky.

Lidl becomes the first UK supermarket to sell on TikTok Shop

2025-02-21
TikTok logo displayed on a smartphone screen, held in a person's hand against a blurred background.

TikTok Shop tops Shein and Temu in U.S. sales growth

2025-02-17
Tumblr logo on a sparkling black background with glowing spots.

Tumblr launches ‘Tumblr TV,’ a new video feature to compete with TikTok

2025-02-06
TikTok For Business introduces GMV Max, featuring a man recording content on a smartphone with food in the foreground on a table.

TikTok Shop introduces AI-powered ‘GMV Max’ tool to automate ad campaigns for UK sellers

2025-01-24
A person holding a smartphone displaying the TikTok app download screen, featuring the TikTok logo and app details in bold text.

U.S. Supreme Court hears TikTok case on potential ban

2025-01-13
TikTok logo on a rounded 3D button, featuring vibrant black, pink, and turquoise accents against a bold pink background.

TikTok ban could impact the U.S. digital ad market, says Emarketer

2024-12-19
Smartphone screen displaying the TikTok logo, featuring a stylized music note in cyan, pink, and white on a black background with bold white text.

TikTok asks Supreme Court to block U.S. ban before January 2025 shutdown

2024-12-18
TikTok showcases live shopping, shoppable videos, and product showcases with features like follower counts, cosmetics branding, and purchase options.

TikTok Shop launches in Spain with live shopping and in-app purchases

2024-12-10
TikTok logo displayed on a dark smartphone screen with a blurred blue and purple gradient background

U.S. Appeals Court upholds law that could ban TikTok

2024-12-07
TikTok logo displayed on a smartphone screen, held in a person's hand against a blurred staircase background, emphasizing the app's branding.

TikTok partners with Nielsen to track cross-media ad performance

2024-12-06
Bright TikTok logo displayed in bold white text with a black background and overhead lighting, emphasizing the brand's digital prominence.

TikTok Shop triples U.S. Black Friday sales

2024-12-05
Symphony Creative Studio by TikTok generates videos from product information, featuring tools like avatar narration, translation, and video remixing.

TikTok launches ‘Symphony Creative Studio’ to generate videos from product information

2024-11-18
TikTok logo on a black signboard with red, blue, and white accents, set against a modern building background with geometric blue and white patterns.

TikTok tests product link integration from affiliate partners

2024-11-13
TikTok logo displayed on a slanted phone against a dark brick-like wall background.

Canada orders shutdown of TikTok’s offices amid national security concerns

2024-11-11
A hand holding a smartphone displaying the TikTok app logo on the screen, with a dark background.

TikTok plans to connect creators with manufacturers to sell products

2024-11-04
The TikTok logo is displayed on a smartphone screen, illuminated with vibrant purple lighting, and placed on a keyboard.

TikTok launches ‘Smart+’ AI tool for user targeting and ad creation

2024-10-08

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