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Amazon Ads News

Amazon Ads: sponsored products, Prime Video ads, the DSP and retail media.

Related: Google Ads News

Amazon Blocks Meta’s Muse Agent From Shopping Its Store

2026-09-25
a minimalist line illustration of the smart display device with the Amazon logomark.

Amazon Enables Purchases Inside Alexa+ Conversations

2026-06-30

Amazon Makes Streaming Ads Adapt to Each Viewer

2026-05-12
a minimalist line illustration of a professional targeting icon linked to a streaming TV screen, representing LinkedIn audience data used in CTV campaigns through Amazon DSP.

Amazon Enables LinkedIn CTV Ads Through its DSP

2026-05-08
Minimalist line illustration of a shopping cart with the Amazon logomark, representing Amazon Rufus ads and the pitch to advertisers as a premium AI ad channel.

Amazon Pitches Ad Plans for Rufus AI Assistant

2026-04-01T08:00:00.000Z

How Agentic AI is Changing Digital Advertising

2026-04-01
A minimalist line illustration of a megaphone, representing brands using niche news creators as a new earned media channel alongside traditional press.

Brands Are Rethinking Earned Media Around Niche News Creators

2026-03-24
Amazon logo with black "Amazon" text and orange smile arrow on modern building facade under blue sky.

Amazon to launch AI content marketplace for publishers

2026-02-11
Alexa+ interface on browser greeting user with shopping lists and smart home controls sidebar.

Amazon brings Alexa+ AI Assistant to the web

2026-01-06
Amazon logo with orange smile arrow on modern glass building facade.

Amazon highlights AI tools in its 2026 ad plans

2026-01-05
Samsung Ads and Amazon Ads partnership logos in black on white card with blue-green gradient background.

Samsung Ads partners with Amazon Publisher Cloud for CTV ad buying

2025-12-16
Hand holding tablet with Apple Pencil displaying Prime Video logo in blue and black on white screen.

Prime Video ad-supported reaches 315 million monthly viewers

2025-11-13
Presenter in a hat and glasses clapping before “SPONSORED PRODUCTS VIDEO” screen with the Amazon arrow logo at an advertising event.

Amazon rolls out location-based interactive video ads on Prime Video

2025-11-12
Speaker presenting at Amazon Ads unBoxed 2025 event on the blue stage with white logo and text.

Amazon launches unified Campaign Manager

2025-11-12
Person holding a white iPhone displaying an Amazon app search for “hiking backpack,” showing an Alpineverse Adventure-Ready Hiking Backpack, against a cozy indoor background.

Amazon launches new agentic AI tool to create video and display ads

2025-09-18
Amazon Ads and SiriusXM Media logos displayed side by side on a black background, highlighting their partnership.

Amazon partners with SiriusXM to offer programmatic audio ads

2025-09-17
Amazon Ads and Netflix logos displayed side by side on a black background.

Amazon and Netflix partner to sell ads through Amazon’s DSP

2025-09-11
Alexa+ logo with Amazon smile icon centered on a glowing blue gradient background, representing Amazon's AI assistant branding.

Amazon explores bringing ads to Alexa+ AI assistant

2025-08-01
Amazon Prime Day graphic showing gold and silver balloons emerging from an open Prime-branded box on a vibrant blue background.

Generative AI drives 3,300% surge in U.S. retail traffic during Amazon Prime Day

2025-07-16
Amazon logo with white lettering, illuminated on a blurry background.

Amazon strikes deal with Disney for programmatic ads across Disney+, Hulu, and ESPN

2025-06-18

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