LinkedIn adds ‘Book an Appointment’ button with Calendly integration
The platform says the feature will enable businesses to generate more leads
LinkedIn now allows Premium Business subscribers to integrate a “Book an Appointment” button on their profiles. The company is expanding its partnership with Calendly to enhance how businesses schedule meetings.
This builds on the 2022 collaboration between both companies, where a browser extension was introduced to give LinkedIn users quick access to Calendly links from InMail and Messaging.
What’s new with the LinkedIn and Calendly partnership?
With the new partnership, users who use custom buttons on LinkedIn can now connect their Calendly account or create a new one right from LinkedIn. This will enable viewers to schedule meetings with them without leaving the platform.
Premium Business subscribers can manage meetings on the platform. They can also add a "Book an Appointment" button to their profile, which directs visitors to their Calendly schedule.
This custom button will appear on users' profiles, posts, messages, and search results and link directly to their Calendly booking pages. Here, interested visitors can set appointments or schedules.
They can also share their scheduling link through LinkedIn Messaging, Sales Navigator, and Recruiter and convert profile visits and conversations into scheduled meetings with fewer steps.