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Spotify Ads News

Spotify advertising and audio ads news.

Latest stories

a minimalist line illustration of the podcast microphone with the Spotify logomark.

July 6, 2026

Spotify Opens Podcast Inventory to Amazon DSP Buyers

The tie-up folds podcasts, the fastest-growing corner of digital audio, into the automated systems brands already use to buy streaming and shopping media.

March 31, 2026

Spotify Tests Swipeable Carousel Ads

The format is part of Spotify’s push to expand its advertising business and revenue streams

December 5, 2025

Spotify plans to add music videos for U.S. users

The platform says it’s building a video experience to rival YouTube and TikTok

October 2, 2025

Spotify partners with Amazon and Yahoo to expand programmatic ad reach

Advertisers can now buy Spotify ads through Amazon DSP and Yahoo DSP integrations

Spotify’s Global Head of Advertising, Lee Brown, on stage at a tech event with a large Spotify ad displayed on a screen.

April 3, 2025

Spotify launches Ad Exchange for real-time programmatic ads

The company is betting on AI and programmatic buying to attract more advertisers

February 19, 2025

Spotify’s ad business slows as growth projections fall short

This comes despite efforts including video podcasting and automated sales, to attract advertisers

October 28, 2024

Spotify partners with The Trade Desk to launch ‘Spotify Ad Exchange’ for video ads

The platform previously relied on third-party supply-side platforms

July 29, 2024

Spotify rebrands its self-serve ad platform to Spotify Ads Manager

The company is aiming to increase investment from advertisers

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